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Resource Innovations is seeking a Marketing Coordinator to join our growing team! As a Marketing Coordinator with Resource Innovations, you will coordinate various marketing activities with clients, partners, or our internal development team to increase sales and orders through our e-commerce and engagement platforms. You will also make an impact through planning marketing campaigns and promotions, developing copy and facilitating internal marketing asset development, reviewing client and partner plans and materials, providing objective analysis and feedback, analyzing marketing campaign performance and developing reports, conducting ad hoc research, and attending client and departmental meetings.

 

Resource Innovations, now combined with Nexant and TechniArt, is a substantially woman-owned, woman-led energy consulting firm dedicated to creating equal access to clean resources through diverse partnerships. The company’s deep roots and broad expertise in resource efficiency, policy development, coalition and partnership building, and market-based technology support enable the delivery of highly successful energy programs. Nexant brings over 20 years of expertise in demand-side management, grid management, and renewables, as well as a comprehensive suite of software designed to support these initiatives. With TechniArt now under RI’s portfolio, utility clients can easily turn on e-commerce and customer engagement platforms to drive adoption of demand-response enabled equipment, such as thermostats, water heaters, and appliances. In addition to expanding on RI's core energy efficiency solutions, TechniArt offers market-ready decarbonization and beneficial electrification initiatives that will provide clients and collaborators with immediate value and pathways for program success.

 

Duties and Responsibilities:

 

1. Provides detailed project management and professional communication with key contacts as needed
2. Develops, contributes to, and implements marketing projects and strategies
3. Supports program marketing activities including the management of various day-to-day administrative tasks, creates/tracks deadlines, progress, and reports; plans meetings; prepares agendas; prepares and reviews quotes/specs
4. Fields and processes internal requests
5. Assists with program marketing campaigns through various marketing platforms
6. Develops, builds, Launches and Tracks email marketing campaigns and campaign effectiveness
7. Updates and maintains marketing collateral and client applications etc.
8. Assists with uploading and maintaining internal and client-facing software platforms
9. Tracks and reports marketing metrics
10. Website management – content posting/updating using CMS
11. Helps to establish and maintain compelling content for digital campaigns
12. Other duties as assigned.

 

Requirements

 

1. 3+years’ experience in marketing with a focus on digital execution and delivery
2. 2+ years’ experience in client/account management
3. Demonstrated fluency in Google Analytics and Tag Manager
4. Experience with energy efficiency, sustainability, e-commerce, or software development, a plus
5. Demonstrated ability to generate and deploy digital marketing campaigns through email, social media, and SEM and assess their effectiveness
6. Strong computer skills, including proficiency with Microsoft Office and MailChimp; experience with Salesforce, Slack, Asana, or ShipStation, a plus
7. Exceptional time management, forecasting, planning, and problem-solving skills
8. Ability to travel as required

 

Preferred Experience and Education:

 

1. A Bachelors Degree in Marketing or related field of study
2. Previous experience in energy, construction or engineering related fields

 

Benefits

 

Resource Innovations offers competitive salaries based on candidate's qualifications. Resource Innovations also offers three weeks paid vacation per year, paid holidays, a 401(k) plan with employee matching funds, a discretionary bonus and an overall comprehensive benefits package.

 

About Resource Innovations

 

Resource Innovations is a women-led organization offering software-enabled clean energy solutions for utilities as well as commercial, industrial, and residential energy customers. Our experts design and implement a suite of leading-edge services to support the rapidly changing industry through the clean energy transition. We leverage diversity across our team to accelerate energy innovation and make clean and sustainable energy more available, accessible, and affordable. Learn more at resource-innovations.com.

 

Resource Innovations is an Equal Opportunity Employer, committed to ensuring equal employment opportunities for all job applicants and employees without regard to race, color, religion, national origin, gender, age, disability, marital status, genetics, protected veteran status, sexual orientation, or any other protected status. In addition to federal law requirements, Resource Innovations complies with applicable state and local laws governing non-discrimination in employment in every location in which the company does work.

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